18 May 2022

Permanent Digital Marketing Analyst

MRK Associates – Posted by Megan@MRKAssociates

NOTE: This job listing has expired and may no longer be relevant!

Job Description

Digital Marketing Analyst

Our rapidly expanding hotel client are looking for a Digital Marketing Analyst to join their team on a permanent basis. This role will be working fully remote.

This job would suit someone with at least 3 years of hands-on eCommerce experience.

The company is a market leader with sites across the UK and instantly recognisable brands as part of their portfolio. The business is committed to staff development and recognises and rewards high performance and commitment to the brand.

The successful individual will have strong analytical skills and approach, with the ability to analyse data and identify trends. They will need to have a good understanding of Google Analytics, and an ability to assist with Key Word management. Excellent computer skills including a high-level command of Excel is essential for this role. Knowledge of hotel on-line channels: Brand Website, OTA’s, GDS, MetaSearch Engines is also desired.

Job responsibilities:

* Set up Commercial strategies with the hotels, in conjunction with the hotel teams, based on precise analysis and reporting for all elements of on-line revenue delivery
* Deliver strong ROI’s for all paid on-line revenue activities
* Develop commercially focused strategies to deliver incremental revenue through on-line channels both domestically & internationally
* Collaborate with Revenue Management, Sales, and Operations teams to contribute effectively to the specific needs of each property
* Provide information and analysis to identify revenue opportunities and to support all decisions
* Work with hotels to identify, quantify, and strategize on peak and off-peak demand periods to support the right strategies to maximise revenue delivery
* Manage the website, keeping information up-to-date, and maximise visibility & SEO
* Increase Direct Web delivery across the portfolio
* Increase Click-Through-Ratio & Conversion on on-line channels to deliver incremental Topline Revenue

This is a great opportunity to join an exciting company with big ambitions to grow.

For more information about this role or any other remote working Digital Marketing Analyst jobs please don’t hesitate to contact us in confidence or visit our website.

Every application will receive a response as this is the recognised working practice at MRK Associates.

MRK Associates – AGY.

Helping you build the career you deserve

Job Categories: Data Analysis. Job Types: Permanent. Job Tags: Digital Marketing Analyst. Salary: £50,000 - £59,999.

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